Milan Design Week

It's Milan Design Week and the Salone del Mobile is in full swing, so the chips are down, who can come up with the most original sustainable installation? Recycling Association Corepla and brilliant architect and designer Rossana Orlandi decide to highlight the plastic waste problem and take it a step further - they offer a solution, upcycling the mixed waste plastics into usable materials.

Corepla fished mixed plastic waste form the River Po, along with post consumer plastic and sent it to Storm Board. We created boards from the waste that replace plywood and mdf commonly used in exhibitions and intallations. With all the advantages of a tough waterproof board Corepla's installation turned an emergency shelter into a Milanese style work of art. Thousands of loacals and visitors to the Via Solferino will wallk through the Storm Board arches this week.

Rossana's team set the boards up in the National Science Museum where it is part of the Guiltless Plastic display. A celebration of designers ideas for the use of waste plastic.

How it was done: you tube

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e-shelter a hit at ecomondo

All plastics can be recycled!

The Protomax shelter stole the show at Ecomondo in Rimini. Storm Board made from ocean waste and waste collected from the Po river was used to build this shelter.

The Italian Minister for the Environment, Mr Sergi Costa, inspected the shelter and having spoken to Nico Stillwell, congratulated him on the result. It’s amazing to think that the plastic waste floating on the river Po has now been made into a house.


WFO organised the collection of waste in Italy with Corepla, the Italian recycling association. Storm Board used the Protomax technology to produce the panels used to build the shelter.

The e-shelter was designed by Anthony Battersby and Protomax to provide security and climatic protection for a family of 5 in an emergency situation as an alternative to tents.

The shelter is quick and easy to erect, but the key is that it can be made from local mixed waste plastic on site. This provides essential skills and jobs to the local community, while clearing up a much reported plastic waste issue.

Imagine if we could clear up the plastic polluted rivers, while providing material for local housing around the world…this is real recycling.


Read more about Corepla Ecomondo shelter below. 


protomax at ecomondo

Protomax invented the P2 process to enable people to build structures from waste plastic, rather than cutting down trees. Often where wood, concrete and traditional building products are scarce there is an abundance of waste plastic that can be converted into houses.

Storm Board is a weatherproof board made from waste plastic. There is no need to paint/ plaster/ render or use expensive framework to build a shelter.

Protomax are building a shelter from Ocean Waste, collected by Waste Free Oceans,WFO , at the Circular Economy Show, Ecomondo, in Rimini from 6-9 November: ecomondo

Join Protomax and join the circular economy, use waste to help....

For more info email:

youtube: e-shelter



new range of splash boards

for those who dare to show wild recycled colours, splash boards are now available from: storm board


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M&S Big Innovation Winners at Ecobuild

big_innovation.jpgIn a first for the competition, judges have chosen two winners in this year’s Ecobuild & M&S Big Innovation Pitch. From a shortlist of five finalists, the panel chose a joint entry from Arup and Airedale, and a second from Protomax Plastics as the winners at last night’s event (7th March 2017). Both will now go forward into discussions with M&S and have the opportunity to become one of their suppliers.

The first winning entry was from Arup and Airedale with the Artus Hybrid FCU, an innovative air conditioning product invented by Arup, and taken to market by Airedale, with a launch date of July 2017. It is the result of thinking about how we can do air-conditioning better; saving energy, money and space.

Joining them on the podium was Protomax Plastics with Storm Board™, a sustainable alternative to plywood produced from mixed waste plastics. Much plywood is used for temporary works such as hoardings and needs to be clad in costly PVC and paint before ending life in landfill.

Commenting on the decision to choose two winners, Imogen Cust, Engineering R&D Manager for Property, Development and Facilities Management at M&S, said: “The standard of entries was brilliant this year - so good we had to choose two. The winners stood out because they have used their industry knowledge and their passion to solve real life M&S challenges in two very different fields.”

Speaking after winning the Big Innovation Pitch, Nico Stillwell, Imagineer from Protomax Plastics said: “I didn’t expect to win at all. Our idea was so different because no one else was talking about recycling but it seems to have captured the imagination of M&S.”

BBC TV feature Protomax


Protomax's emergency shelter design, the 'e home' which can be used by refugees and victims of disaters such as floods and earthquakes, has been featured on BBC TV. Using just our unique recycled plastic panels a 17m2 warm, dry and spacious shelter can be built in hours replacing the temporary tents currently used and get people safe in disaster-struck areas. In the long term we hope to install our unique machinery producing these panels into relief areas turning their waste into homes and creating a thriving local economy.


Protomax at the Centre

Centre_Point_Board.jpgOur unique recycled plastic board has been chosen as the hoarding around the prestigious Centre Point construction site in central London. Contractors Brookfield Multiplex were looking for a new, more sustainable alternative to the usual chipboard. Our recycled plastic board is ideal as it is weatherproof, hardwearing and at end of life 100% recyclable into a new board.

Green Heroes return

Mark_Kev.jpgOur NEC exhibition at Grand Designs Live on Kevin McCloud's Green heroes stand was an overwhelming success. Attracting more than 70,000 visitors over four days it was the perfect way to introduce people to our innovative technology and products. Stormboard our 100% recycled waste plastic board is a credible alternative to plywood, chipboard and MDF, plus we announced at the show that Travis Perkins are now stocking the board!

Sit up and take notice

Notice_Board.jpgForward thinking Frome Council in Somerset have just taken receipt of six new public notice boards made from Stormboard for their park spaces. Ideal for outdoors, all weather use being made of recycled waste plastics. They also give almost no purchase for graffiti and can be easily wiped down.

Green Heroes

Kevin_and_Nick.jpgEach year Kevin McCloud of Grand Designs fame, hand picks a selection of the best eco-innovations in the market place. Protomax are proud to have been selected and will be exhibiting on Kevin McCloud's Green Heroes platform at the heart of Grand Designs Live 2015. Dates are October 8th - 11th at Birmingham NEC, please visit us.